King's College - Mass Communications

Degree Requirements

Degree Requirements

REQUIRED DEPARTMENT CORE COURSES
(28 CREDITS)

COMM 111       Survey of Mass Communications (3)

COMM 115       Computer Applications for Mass Communications (3)

COMM 131       Writing for Mass Communications (3)

COMM 233       Introduction to Visual Communications (3)

COMM 237       Mass Communications Law (3)

COMM 296       Mass Communications Practicum (3)

COMM 311       Theories and Perspectives in Mass Communications (3)

COMM 490      ePortfolio for Mass Communications (1)

COMM 493       Research Methods in Mass Communications (3)

COMM 499       Mass Communications Internship (3) or (6)

 

In addition, students must take at least take at least 12 credits from one of the following tracks, plus 12 credits from among that track or any of the other tracks.

Advertising

COMM 290       Media and Communication Campaigns (3)

COMM 392       Copywriting and Ad Design for Traditional Media (3)

COMM 393       Copywriting and Ad Design for Electronic Media (3)

COMM 394       Media Planning and Buying (3)

COMM 396       Branding Technique and Creative Design (3)

MSB 210           Principles of Marketing (3)

Broadcasting

COMM 251       Radio and Audio Production (3)

COMM 253       TV Studio Production (3)

COMM 336       Social Media (3)

COMM 354       Video Field Production (3)

COMM 355       Documentary Video Production (3)

COMM 356       Film Narrative (3)

COMM 360       Storytelling and Reporting (3)

COMM 365       Media Management (3)

Journalism

COMM 223       Broadcast News Writing (3)

COMM 225       Sports Media (3)

COMM 226       Principles and Practics of News Writing(3)

COMM 324       Electronic News Gathering (ENG) and Field Reporting (3)

COMM 334       Multi-Platform Storytelling (3)

COMM 335       Politics and the Media (3)

Visual Communications

COMM 212       Introduction to Digital Photography (3)

COMM 243       Fundamentals of Image Manipulation (3)

COMM 344       Computer Illustration (3)

COMM 345       Professional Design for Print and Digital Media (3)

COMM 346       Digital Animation (3)

COMM 369       Web Design and Visual Communications (3)

 

Minor REQUIREMENTS

(6 COURSES — 18 CREDITS)

COMM 111       Survey of Mass Communications (3)

COMM 115       Computer Applications for Mass Communications (3)

COMM 131       Writing for Mass Communications (3)

COMM 233       Introduction to Visual Communications (3)

Six (6) additional Mass Communications credits, excluding COMM 296, 499

 

Minor REQUIREMENTS FOR STUDENTS MAJORING IN MARKETING

(6 COURSES — 18 CREDITS)

COMM 111       Survey of Mass Communications (3)

COMM 115       Computer Applications for Mass Communications (3)

COMM 233       Introduction to Visual Communications (3)

Nine (9) additional Mass Communications credits, excluding COMM 296 and 499.  Suggested classes include: COMM 243, COMM 290, COMM 344, COMM 345 COMM 392, COMM 393, COMM 394, and COMM 396.

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